2014年4月24日星期四

CK underwear



CK brand line: ① calvin klein (Calvin Klein): High Fashion 
② ck calvin klein (ck Calvin Klein): haute couture 
③ calvin klein jeans (Calvin Klein Jeans): second-tier brands, the founder of the younger style CK underwear: Calvin Klein design style: simple, elegant, sexy, classic fashion consumer groups: mainly for the young consumer groups, full of fashion design , sports and the arts. 
Branding: full impact of avant-garde showcase sexy poster with the image of the poster: often used nude portraits, designed to create perfect image of art; But sometimes Callvin Klein women's underwear will play some walking a fine line, for example to enable a similar ad in their underwear put underage female models pose with erotic underwear exposed, it caused a lot of controversy. His recent advertising gone skinny and decadent past, replaced by a group of dynamic, young and healthy, with a smile of the young, my passion charm easily captured the hearts of consumers.

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